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November 2021 brings the launch of the brands’ new pop up store, located in Beijing, China. A conceptual space, the location features immersive exhibits to welcome customers into the world of OZLANA for the New Era collection. Clear iridescence forges a utopic landscape worth escaping into, where the OZLANA parka is the wardrobe of the new world. Organic forms meld with transparency and soft pastel neon lighting to bring a sense of ethereal colour in the perfectly picturesque setting.